User blog comment:LoveWaffle/2014 Preview/@comment-4652104-20140117145833/@comment-1895174-20140120024748

I wouldn't be surprised if it was the lowest grossing MCU film because of both the obscurity of the source material and the August release date. On the other hand, it may prove the strength of the Marvel brand, or at least get a significant following among people who read more science fiction than they do comics. After all, the original Men in Black is still one of the highest grossing film to be based on a property owned by Marvel comcis, and I'd be surprised if a significant number of people who saw it knew about its comic book origins.