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Catch Phrase

An expression or battle cry used by a character. For a line to be a catch phrase, it should be always the same, and not just catchy. To be a catch phrase, the phrase must be repeated multiple times just because something is the most memorable line does not make it a catchphrase unless it is said more than once.

Prominent Catch Phrases

  • Stan Lee: "Excelsior!" and "'Nuff said!" were expressions used to cap off his columns
  • Avengers: "Avengers Assemble!" (battlecry usually shouted by the team's leader)
  • Luke Cage: "Sweet Christmas!" (expression of surprise)
  • Namor the Sub-Mariner: "Imperius Rex!" (battlecry)
  • Thor:
    • "By Odin's beard!" (expression of surprise)
    • "For Asgard!" (battlecry)
    • "For Midgard!" (battlecry)
    • "I say thee nay!" (denial statement)
    • "Have at thee!" (battlecry)
  • Doctor Strange: "By the Hoary Hosts of Hoggoth!" (expression of surprise)
  • The Thing:
    • "It's clobberin' time!" (battlecry)
    • "Wotta revoltin' development!" (expression of surprise)
  • Human Torch: "Flame on!" (when turning into his plasma form)
  • Hulk:
    • "Hulk smash!" (battlecry)
    • "Hulk is the strongest one there is!" (used as a gloat, or a threat)
    • "Leave Hulk alone!"
    • Refering to humans, inculding his alter-ego, with the adjective of "puny."
  • Spider-Man:
    • "With great power comes great responsibility."
    • "My Spider-Sense is tingling!" (when his extrasensory ability is triggered)
  • Runaways
    • "Try not to die."
    • They also have "Runaways, run away!"
  • Bullseye: "Bullseye." (when hitting his target)
  • X-Men: "To me, my X-Men!" (recited the team's leader, usually Professor X, to call their teammates)
  • Wolverine: "I'm the best there is at what I do, but what I do isn't very nice."
  • Beast
    • "Oh, my stars and garters!" (expression of surprise)
  • Layla Miller: "I know stuff."
  • Colossus: "By the white wolf!" (expression of surprise)
    • Prior to the fall of the Soviet Union, he was known to say "Lenin's ghost" or "Lenin's beard."
  • Storm: "Goddess!" (expression of surprise)
  • Nightcrawler: "Ungaublich!" (expression of surprise, German for "That's incredible!")
  • Silver Surfer: "To me, my board!" (when calling his surfboard)
  • Rom of the Spaceknights: "Gods of Galador!"
  • Namorita: "Suffering Shad!"
  • Miss Thing: "Thing Rings, do your thing" (when activing her Thing Rings)


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