Mrs Campbell was the mother of Jessica Jones, the hero turned private eye. Her husband Dave Campbell took his family on a trip to Walt Disney World with tickets given to him by his boss, Tony Stark. The couple argued on the journey as the car pulled alongside a military convoy, and Dave became distracted. He lost control of the vehicle, which swerved and slipped beneath one of the military trucks, crushing the vehicle as a canister of "hazardous experimental material" tumbled onto Jessica's lap. The car was subsequently thrown from the highway onto an embankment where it landed on its roof and burst into flames, with Jessica the only survivor.[1]

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